Services

What We Offer

Overview

Complexica specialises in Artificial Intelligence software and data science services that can help your organisation:

  • Sell more products and services
  • Improve/protect margins
  • Increase customer engagement
  • Make better and faster decisions in complex environments

The problem most companies encounter when trying to accomplish these objectives is the daunting amount of data analysis that’s required. For example, if you want to sell more products and services to your customers – at a higher margin – you must first determine:

  • What products and services should be offered to each customer? (or customer segment)
  • In what product combination or bundle?
  • At what price?
  • When?

Such questions are not trivial to answer, and require skilled people (analysts, data scientists, domain experts, etc.) to collect data and then analyse it using computational tools – a process that’s expensive in both time and labour. By the time it’s done, the opportunity may have already expired.

Our flagship product – Larry, the Digital Analyst® – can solve this expensive headache for your organisation by automating a variety of complex analytical tasks and workflows. He can provide automated “answers” and “insights” to the people who need them – from executives and divisional managers, right down to sales reps in the field – at the exact moment they need them. Larry, the Digital Analyst® and our data science services are particularly well suited for the following problem domains:

Our data science team has extensive real-world experience in applying anomaly detection, association rule learning, clustering, classifying, regression, summarisation, simulation and optimisation across various industry verticals. We are able to employ techniques from a range of fields including deep learning, predictive analytics, machine learning, artificial intelligence, simulation and big data to solve complex business problems and deliver value. Customers include PFD Foods, Liquor Marketing Group, Lion, Sealink, RAA, Boehringer Ingelheim, Leader Computers, Coventry Group, and Renewal SA.

Contact

To discover how Larry, the Digital Analyst® can help your organisation sell more products and services, at a higher margin, while delighting your customers, please contact us:

Contact Us



"Larry will be our digital expert that will enable our sales team, and add that technological advantage that our competitors don't have."

Kerry Smith
CEO, PFD Foods
$1.6 billion in revenue
PFD Food Services

"Working with Complexica has been an absolute dream. With other projects we've completed with them, we're always very, very happy with the benefits."

Kerry Smith
CEO, PFD Foods
$1.6 billion in revenue
PFD Food Services

"Project Larry is all about looking at the particular product categories, running that across the customer categories, to optimise the share of basket and the pricing outcome for the customer. We're all very excited about what Larry will deliver."

Kerry Smith
CEO, PFD Foods
$1.6 billion in revenue
PFD Food Services

"Instead of hiring hundreds of data scientists to churn through endless sets of data to provide PFD with customer-specific insights and personalised recommendations, Larry, the Digital Analyst® will serve up the answers we need, when we need them, on a fully automated basis without the time and manual processes typically associated with complex analytical tasks.”

Richard Cohen
CIO
PFD Food Services
PFD Food Services

"70% - 80% of what we do is about promotional activity, promotional pricing -- essentially what we take to the marketplace. This is one of the most comprehensive, most complex, one of the most difficult aspect of our business to get right. Once we've completed Project Automate with Complexica, we will be best in class -- there will not be anybody in the market that can perform this task more effectively or more efficiently than we can."

Doug Misener
CEO, Liquor Marketing Group
1,400+ retail stores
lmg.png

"It's critical for us to find companies that we can work with that can bring the expertise, commitment, and skills to deliver major projects, and we only have 3 or 4 key partners that we would put into the same category as Complexica. The key thing that makes such a difference in working with Complexica is their focus on delivering the business benefits and outcomes of the project."

Doug Misener
CEO, Liquor Marketing Group
1,400+ retail stores
Liquor_Marketing_Group.png

"There is no other company we work with that we have the same level of trust as with Complexica."

Doug Misener
CEO, Liquor Marketing Group
1,400+ retail stores
Liquor_Marketing_Group.png

"Australia needs smart technology and people, and it has been a great experience for me to observe Complexica co-founders Zbigniew and Matt Michalewicz assemble great teams of people using their mathematical, logic, programming, and business skills to create world beating products. They are leaders in taking our bright graduates and forging them into the businesses of the future."

Lewis Owens
Chairman of the Board
SA Water
SA-Water.png

"Having known the team behind Complexica for some years ago now, I am struck by their ability to make the complex simple - to use data and all its possibilities for useful purpose. They bring real intelligence to AI and have an commercial approach to its application."

Andrew McEnvoy
Managing Director
Fairfax Media - Life Media and Events
fairfax.png

"The team behind Complexica seems to routinely develop software solutions that are at the cutting edge of science and technology, always focussed on the opportunities to deliver a decisive competitive edge to business. It has always been a great experience collaborating with Matthew, Zbigniew and co."

Mike Lomman
General Manager, Demand Chain
Roy Hill Iron Ore
roy-hill.png

"I have worked with the team at Complexica for a number of years and have found them professional, innovative and have appreciated their partnership approach to delivering solutions to complex problems."

Kelvin McGrath
CIO
Asciano
Asciano.png

“The goal of Project Automate is to increase the quality, timeliness, and effectiveness of our promotional campaigns, as well as the financial outcomes achieved by our retail stores. We see the project as a key stepping stone to becoming best in class when it comes to promotional effectiveness at a retail level."

Gavin Saunders
Finance Director
Liquor Marketing Group
Liquor_Marketing_Group.png

“Working with Complexica to deliver Project Automate has been a true partnership from the initial stages of analysis of LMG’s existing processes and data handling, through scoping and development phase and onto delivery and process change adoption. The Complexica team have delivered considerable value at each stage and will continue to be a valued partner to LMG."

Gavin Saunders
Finance Director
Liquor Marketing Group
Liquor_Marketing_Group.png

"Australia needs smart technology and people, and it has been a great experience for me to observe Complexica co-founders Zbigniew and Matt Michalewicz assemble great teams of people using their mathematical, logic, programming, and business skills to create world beating products. They are leaders in taking our bright graduates and forging them into the businesses of the future."

Lewis Owens
Chairman of the Board
SA Water
SA-Water.png

"Having known the team behind Complexica for some years ago now, I am struck by their ability to make the complex simple - to use data and all its possibilities for useful purpose. They bring real intelligence to AI and have an commercial approach to its application."

Andrew McEnvoy
Managing Director
Fairfax Media - Life Media and Events
fairfax.png

"The team behind Complexica seems to routinely develop software solutions that are at the cutting edge of science and technology, always focussed on the opportunities to deliver a decisive competitive edge to business. It has always been a great experience collaborating with Matthew, Zbigniew and co."

Mike Lomman
General Manager, Demand Chain
Roy Hill Iron Ore
roy-hill.png

"I have worked with the team at Complexica for a number of years and have found them professional, innovative and have appreciated their partnership approach to delivering solutions to complex problems."

Kelvin McGrath
CIO
Asciano
Asciano.png

"The innovations that the Complexica team are capable of continue to amaze me. They look at problems from the client side and use a unique approach to collaborating with and deeply understanding their customers challenges. This uniquely differentiates what they bring to market and how they deliver value to customers."

John Ansley
CIO
Toll Group
toll_logo

"The innovations that the Complexica team are capable of continue to amaze me. They look at problems from the client side and use a unique approach to collaborating with and deeply understanding their customers challenges. This uniquely differentiates what they bring to market and how they deliver value to customers."

John Ansley
CIO
Toll Group
toll_logo

"Rather than building out an internal analytics team to investigate and analyse countless data sets, we have partnered with Complexica to provide our sales reps with the answers they need, when they need them, on a fully automated basis. We are excited about the benefits that Larry, the Digital Analyst will deliver to our business.”

Peter Caughey
CEO
Coventry Group
Coventry_Group.png

"Rather than building out an internal analytics team to investigate and analyse countless data sets, we have partnered with Complexica to provide our sales reps with the answers they need, when they need them, on a fully automated basis. We are excited about the benefits that Larry, the Digital Analyst will deliver to our business.”

Peter Caughey
CEO
Coventry Group
Coventry_Group.png

Some of our Customers

 Leader ComputersBoehringer IngelheimLiquor Marketing GroupPFD Food ServicesCoventry Group