Increase Customer Engagement and Sales Productivity
Customer Opportunity Profiler (COP)
Sell the right product to the right customer at the right time
Build greater engagement with customers and prospects
Predict and reduce customer churn
What Can COP Do For You?
Increase yield on sales resources by directing sales staff to the highest-value opportunities or potential problems in each territory
Reduce customer churn by automatically identifying customers at risk of potential churn
Increase weekly number of sales calls made each day by optimising journey plans and automating pre-call reports
Increase share of wallet by automatically estimating the opportunity value of each customer and identifying cross-sell opportunities
Personalise customer conversations by providing sales staff with Next Best Conversation™ or Next Best Action recommendations for each call or visit
SALES CALL CYCLE PLANNING
Optimised recommendations on what customers & prospects to visit
Increase yield on sales resources by directing sales staff to the highest-value opportunities or potential problems in each territory
Increase number of sales calls made each day by optimising journey plans and automating pre-call reports
NEXT BEST CONVERSATION (NBC)
Automate cross sell, up sell and substitution recommendations
Personalise customer conversations
Identify opportunities to grow share of wallet
WALLET SHARE ESTIMATION
Predict the total size of customer’s wallet and annual opportunity value based on advanced Artificial Intelligence
Identify product categories with the greatest growth potential based on similar customers
CHURN PREDICTION
Analyse customer activity on an ongoing basis
Predict customers at risk of churning and flag for prioritised visits
Identify reasons for sales decline
Improve customer lifetime value
Who uses Complexica’s COP?
Dulux (leading marketer and manufacturer of premium branded products with the annual revenue of 1.7 billion)
PFD Foods (Australia's largest privately-owned food services company)
Polyaire (wholesaler and distributor of air conditioning products with 27 distribution centres across Australia)
What customers say about us
“The next-generation Customer Opportunity Profiler provided by Complexica will serve as a key tool for sales staff to optimise their daily activities, personalise conversations and interactions with customers, and analyse data to generate actionable insights.”
Stephen Mooney, Group Sales Capability Manager, DuluxGroup
"We have found Complexica’s applications to be best suited for our extensive SKU range and a large set of customers, being capable of generating recommendations and insights without burdening our sales staff with endless data analysis and interpretation."
Aemel Nordin, Managing Director, Polyaire
Watch customer success story
We can help your business
Increase Customer Engagement and Sales Productivity
