What Can TPM/TPO Do For You?
Manage funding, budgeting and reconciliation of your promotions.
Monitor and evaluate all promotional activities - all on one platform.
If you are still using home-grown spreadsheets to manage your promotional activities now is the time to replace them with a cloud-based AI system that provides multi-user access to centralised slotting boards, drag-and-drop functionality, forward plans, and dashboard analytics.
Our customers have significantly reduced the effort and time required to build promotional plans by replacing thousands of home grown spreadsheets with a centralised, fully digitalised and easy to use system.
Make the most of the advanced optimisation capabilities to produce retailer-specific promotional plans and optimised trade spend based on a variety of constraints and objectives (e.g. maximise margin in one category while not decreasing revenue in others).
Increase the quality, timeliness and effectiveness of the promotional planning process and get the most out of your trade spend.
Forecast and measure the value of plans based on volume, revenue, and margin predictions with the help of advanced predictive capabilities.
We help create an improved historical data management system to ensure that historical promotions data is available to enable better prediction and forecasting capabilities
What customers say about TPM/TPO
"We run different product promotion combinations, promo mechanics, and frequencies across our accounts and channels so it’s not difficult to understand why we turned to Complexica’s best-in-class system for end-to-end Trade Promotion Management and Trade Promotion Optimisation.”