What Can TPM/TPO Do For You?
Manage funding, budgeting and reconciliation of your promotions.
Monitor and evaluate all promotional activities - all on one platform.
- Enable cross-team live collaboration on a centralised platform, uniting siloes for a joint effort across the organisation
- Leverage what-if simulation to automate the exploration of a large number of scenarios
- Provide advanced predictive capabilities to forecast and measure the value of plans based on volume, revenue, and margin predictions
- Manage trade promotions by using sophisticated tools with advanced analytical capabilities such as advanced price elasticity, product and cross-retailer cannibalization modeling
- Reduce time and effort for scenario modeling with the ability to
create and explore a large number of what-if scenarios by temporarily adjusting objectives, constraints, and/or business rules
- Provide sophisticated optimisation capabilities to produce optimised promotional plans based on a variety of constraints and objectives
- Optimise trade spend by leveraging AI to increase product profitability, improve product purchase rate, grow a category, or improve volume forecast
- Provide prescriptive and actionable analytics and practical decision support for your promotional activities to help improve your profitability
- Replace home-grown spreadsheets with a digital environment that provides a single source of truth and automated workflows
