Industries

Complexica is a provider of enterprise software applications for optimising sales & marketing activities, particularly for:

• Manufacturers & service providers with a "long tail" of customers and prospects
• Wholesalers & distributors with a large SKU range and complex pricing structures
• Retailers wanting to improve promotional effectiveness and customer engagement 

Customers include DuluxGroup, Pfizer, Treasury Wine Estates, Pernod Ricard, PFD Food Services, Bunzl, Boehringer Ingelheim, among others