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    Meet Larry, the Digital Analyst®

 an AI-driven software platform

that can help you sell more,

at a higher margin,

through optimised decisions

2018 Australian Innovation of the Year



About Us

Complexica is an Australian company specialising in Artificial Intelligence software for optimising sales, marketing & supply chain decisions, particularly for:

  • Manufacturers with a large SKU range & multi-channel sales
  • Wholesalers & distributors with a long tail of customers
  • Retailers wanting to improve promotional effectiveness & enable personalisation 

Customers include Metcash, Pfizer, DuluxGroup, Pernod Ricard, Bunzl, PFD Foods, Costa Group, Liquor Marketing Group, Lion, & CSR among others


Some of our Customers