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Dr Zbigniew Michalewicz joins NASA Head of Artificial Intelligence in Speaker Line up at the 2018 AI Summit in Seoul

26 October 2018

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales & marketing decisions, announced today that the company's Chief Scientist  Dr Zbigniew Michalewicz  will present at the 2018 Artificial Intelligence Summit in Seoul, alongside many leading experts in the field, including the Head of AI for NASA Steve Chien

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Complexica CEO Discusses Artificial Intelligence and Larry, the Digital Analyst® with Peter Switzer

18 October 2018

Complexica's CEO, Matt Michalewicz, joins Peter Switzer on Coffee with Swtizer to discuss Larry, the Digital Analyst and it's recent recognition as the 2018 Australian Innovation of the Year:  

  

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Complexica Signs New Customers, Including Australian Outdoor Living for Marketing Spend Optimisation

1 October 2018

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales, marketing & supply chain decisions, announced today that it has recently signed several new customers, including Australian Outdoor Living, Costa Group, and Luxury Escapes. The engagement with Australian Outdoor Living will focus on the area of marketing spend optimisation, using advanced analytics to measure the effectiveness of AOL’s marketing spend and mix, with a view to optimise this area through Complexica’s Artificial Intelligence platform Larry, the Digital Analyst®

“As a leader and innovator in our industry, continuous improvement is part of our company culture and ethos in all areas of the business,” said Daryl Chim, Chief Operating Officer at Australian Outdoor Living. “We have confidence in Complexica’s long history of tackling difficult prediction and optimisation problems, and look forward to working together to optimise this challenging aspect of our operation.”

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Complexica Named Winner of the 2018 Australian "Innovation of the Year" Award for Larry, the Digital Analyst®

13 September 2018

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales, marketing, and supply chain decisions, announced today that it has won the 2018 Australian "Innovation of the Year" award from the Australian Information Industry Association (AiiA) for the creation and commercialisation of Larry, the Digital Analyst®. The Innovation of the Year award is chosen from the Australian national iAward winners across all states and categories, and the award goes to the most outstanding innovation of 2018, as selected by the national iAwards Judges. At the gala awards dinner, Complexica was also named the national winner of the iAward for innovation within business markets.

"It's a great honour and tremendous privilege to receive this award," said Matt Michalewicz, Complexica's co-founder and CEO. "It's especially important recognition for all our technical staff that worked tirelessly for years on end to bring the idea of a digital analyst to market, and also recognition for our early customers, which backed Complexica and Larry, the Digital Analyst® when we were early in our development and commercialisation process."

Complexica’s flagship product, Larry, the Digital Analyst® is an Artificial Intelligence software application that uses machine learning algorithms and large datasets to generate insights and optimised recommendations for sales & marketing staff. The result is an improvement in margin, revenue, and overall sales effectiveness, because Larry is able to provide end users with the answers they need, when they need them, on a fully automated basis. Complexica and Larry, the Digital Analyst® has been the recipient of many awards this year, including the iAward for Artificial Intelligence & Machine Learning and the Australian Business Award for CRM Innovation, and has signed several new customers, including most recently Metcash.

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Complexica's Larry, the Digital Analyst® AI Software Wins AiiA's Innovation of the Year Award

13 September 2018

Artificial intelligence vendor Complexica has been awarded the Innovation of the Year by the Australian Information Industry Association (AIIA) for its Larry, the Digital Analyst software. The AI software uses machine learning algorithms and large datasets to generate insights and optimised recommendations for sales and marketing staff. The Innovation of the Year award is given in recognition of the most outstanding innovation of 2018 as selected by national judges.

"It's a great honour and tremendous privilege to receive this award," Complexica's Chief Executive Matt Michalewicz said. "It's especially important recognition for all our technical staff that worked tirelessly for years on end to bring the idea of a digital analyst to market, and also recognition for our early customers, which backed Complexica and Larry, the Digital Analyst when we were early in our development and commercialisation process."

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Why You Need Bots to Survive in Modern Sales

12 September 2018

Artificial Intelligence in sales is already here and the top-tier companies are reengineering their processes to take advantage of next generation automation. Watson (IBM), Einstein (Salesforce), Larry (Complexica) and Amy (x.ai) are our sidekicks. The key is to channel Iron Man - part man, part machine. Embrace the salesbots for hyper-productivity and effectiveness or be replaced.

Imagine if you could automagically crunch data and prioritize the leads that have the highest propensity to close? Bots are already doing this. Larry, from Complexica, just won the 2018 Innovation Award from the Australian Information Industry Association. Complexica has an opportunity identifier for transactional sales. Say you’re a sales rep in the wine industry. You have hundreds of licensed premises in your territory, and knowing who is best to call and what to talk about, beyond your (yawn) specials this month, is a difficult thing to figure out. In Australia, the average restaurant or licensed premise has 50 different salespeople calling on them every month.

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Metcash Selects Complexica's Artificial Intelligence Software for Promotional Planning Optimisation within its Liquor Division

21 August 2018

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales, marketing, and supply chain decisions, announced today that it has signed a contract with Metcash’s liquor division - Australian Liquor Marketers (ALM) - for the delivery of its award-winning Promotional Campaign Manager (PCM). 

“Following a successful proof-of-concept earlier this year, we have selected Complexica as our vendor of choice for standardizing and optimising our promotional planning activities,” said Rod Pritchard, Interim CEO of Australian Liquor Marketers. “Complexica’s Promotional Campaign Manager will provide us with a cloud-based platform for automating and optimising promotional planning for more than 2,700 stores, leading to improved decision-making, promotional effectiveness, and financial outcomes for our retail stores.”

Australian Liquor Marketers (ALM), the liquor division of Metcash, operates out of 15 distribution centres in Australia and New Zealand. With annual revenues in excess of $3.4 billion, ALM is Australia’s largest broad-range liquor wholesaler, supplying over 12,000 liquor-licensed premises throughout Australia. ALM supports over 2,700 independently-owned stores operating under the IBA banner group. Well-known IBA brands include Cellarbrations, the Bottle-O, IGA Liquor, Thirsty Camel and Porters Liquor. For more information, please visit: https://www.metcash.com/our-businesses/liquor

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Metcash to Use AI for Promotional Planning Optimisation in Liquor

20 August 2018

Metcash’s liquor division, Australian Liquor Marketers (ALM), is taking its marketing to the cloud after signing an agreement with Complexica for standardising and optimising its promotional activities using Artificial Intelligence. ALM supports more than 2700 independently-owned stores operating under the IBA banner group including Cellarbrations, the Bottle-O, IGA Liquor, Thirsty Camel, and Porters Liquor.

“Following a successful proof-of-concept earlier this year, we have selected Complexica as our vendor of choice for standardising and optimising our promotional planning activities,” said interim CEO of ALM, Rod Pritchard. “Complexica’s Promotional Campaign Manager [PCM] will provide us with a cloud-based platform for automating and optimising promotional planning for more than 2700 stores, leading to improved decision-making, promotional effectiveness, and financial outcomes for our retail stores.”

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Complexica Chief Scientist Named Winner of 2018 Science Excellence Awards

14 August 2018

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales & marketing decisions, announced today that the company's Chief Scientist - Dr. Zbigniew Michalewicz - has been named winner of the 2018 Science Excellence Awards in the category of STEM Professional (Science, Technology, Engineering and Mathematics).

 

Now in its 14th year, the SA Science Excellence Awards showcase the critical importance of science and research to the development of industry and society. Through the awards, SA acknowledges the achievements of talented individuals, including recent Ph.D. graduates and science, technology, engineering and mathematics (STEM) professionals and teachers, who are making an outstanding contribution to society both nationally and internationally. These prestigious awards also celebrate those who have made a significant contribution in their field of research and continue to inspire future generations to become involved in science. 

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How AI Will Change Enterprise Sales (and How it Won't)

13 August 2018

It's not an exaggeration to say that artificial intelligence (AI) and automation pose existential threats to many professions—the number may be as high as 10 million, more jobs than were impacted by the Great Recession of 2008—and sales is no exception. In fact, Forrester predicts a million sales reps will be displaced by 2020.

And yet, like the doomed revelers in the film "Independence Day" who celebrate the arrival of aliens who promptly blow them up, many salespeople seem to be actually looking forward to the arrival of AI. Take Cien’s Global Study on the Future of Sales, for instance, which found that a full 88 percent of sales professionals expect AI to simply make their jobs easier in the next 10 years, not render their profession obsolete.

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Complexica Named Winner of 2018 Australian Business Award for CRM Innovation

4 August 2018

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales & marketing decisions, announced today that it was named winner of the 2018 Australian Business Award for CRM Innovation. Complexica’s “Touchless” CRM provides a single view of each customer, a historical record of all interactions, and a variety of reports, alerts, and notifications – all without burdening end users with data entry. As sales staff go about their job, “Touchless” CRM monitors their plans, tasks, and executed activities, and automatically updates the appropriate customer record (hence the name “Touchless”). The less time that sales teams spend updating CRM, the greater their compliance will be. For more information on Complexica's Touchless CRM, please visit: https://www.complexica.com/touchless-crm 

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Matt Michalewicz joins Ray Kurzweil in Speaker Lineup at the 2018 Australian Engineering Conference

13 July 2018

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales & marketing decisions, announced today that the company's CEO  Matt Michalewicz  will present at the 2018 Australian Engineering Conference, alongside world-renowned Futurist, Author, Inventor and Director of Engineering at Google, Ray Kurzweil. 

Ray Kurzweil has been described as “the restless genius” by The Wall Street Journal, and “the ultimate thinking machine” by Forbes. Inc. magazine ranked him #8 among entrepreneurs in the United States, calling him the “rightful heir to Thomas Edison,” and PBS selected Ray as one of 16 “revolutionaries who made America,” along with other inventors of the past two centuries. He is considered one of the world’s leading inventors, thinkers, and futurists, with a 30-year track record of accurate predictions.

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