Complexica Pty Ltd, a leading provider of Artificial Intelligence software that counts iconic brands such as Arnott’s, Asahi, Pernod Ricard, DuluxGroup amongst its customers, announced today that it established a strategic alliance with PwC Australia in the space of Revenue Growth Management (RGM) and Trade Promotion Optimisation (TPO). Go-to-market planning is underway and in-market activities will commence in the coming months.
Artificial intelligence outfit Complexica, which is looking to list on the ASX in the medium term, is on the hunt for software companies it can acquire and inject its AI smarts into. The Adelaide company, which has attracted pre-IPO investments from Microequities Asset Management and listed fund manager MA Financial, specialises in process and sales optimisation, and counts Pfizer, Pernod Ricard and Dulux group among its clients.
Complexica Pty Ltd, a leading provider of Artificial Intelligence software for supply & demand optimisation, announced today that following an international market assessment to understand best-in-class capability across both Trade Promotion Management ("TPM") and Trade Promotion Optimisation ("TPO") software vendors, Kellogg's Australia has partnered with Complexica for end-to-end TPM and TPO software. The project scoping connected with the TPM and TPO software commenced last month with the scoping of Complexica’s Promotional Campaign Manager (“PCM”) – which is a module of the Decision Cloud® artificial intelligence platform - across all Kellogg’s Australia channels and customer groups across Australia and New Zealand.
Complexica Pty Ltd, a leading provider of Artificial Intelligence software for supply & demand optimisation, announced today that it has been awarded High Commendation in the Australian Supply Chain & Logistics (ASCL) 60th-anniversary awards in the Supply Chain Management category.
Complexica Pty Ltd, a leading provider of Artificial Intelligence (AI) software for supply & demand optimisation, announced today that Mark MacLellan will be joining the company as Director of Ports & Logistics. A seasoned software industry executive, Mark will provide Complexica with leadership within the ports and logistics sector, which is one of the company's key market verticals. With more than 20 years of experience gained from software development, management consulting, and military intelligence, Mark brings a relentless energy and proven ability to achieve results.
Complexica Pty Ltd, a leading provider of Artificial Intelligence software for supply & demand optimisation, announced today that funds managed and advised by the asset management division of MA Financial Group (ASX: MAF) have invested $3 million into the company, bringing the total investment by outside investors to $19 million during the past half year. In the later part of 2021, well-known fund manager Microequities Asset Management (ASX: MAM) made an $8 million equity investment into Complexica, followed by ports and logistics operator Flinders Ports Holdings which made a $5 million strategic investment.
“I was lucky enough to be introduced to the exciting products Complexica have developed and the significant value they can add to a business through one of their customers,” said John Garrett, Managing Director at MA Financial. “Studying the works of Carlota Perez and technological revolutions it's evident we’re in the early innings of Artificial Intelligence adoption which will see AI diffuse across a wider circle of industries and activities. Complexica’s significant first mover advantage and track record of success position them to win clients looking to manage and optimise decision making in an environment of exponential growth in data. We look forward to being part of that journey.”
MA Financial Group is an ASX listed (ASX:MAF) diversified financial services firm specialising in asset management, lending, corporate advisory & equities. MA Financial Group’s asset management business currently has almost $7 billion of assets under management. For more information, please visit: https://mafinancial.com/about
Complexica Pty Ltd, a leading provider of Artificial Intelligence software for supply & demand optimisation, announced today that it has been named a finalist for the Australian Supply Chain & Logistics Awards (ASCLA) 60th anniversary awards in the Supply Chain Management category.
Complexica Pty Ltd, a leading provider of Artificial Intelligence software for supply & demand optimisation announced today that it has opened an office in North Sydney at 2 Elizabeth Street, and made multiple new staff appointments to support the company's growing customer base in New South Wales. The opening of the Sydney office tops a significant year for Complexica, where the company was named one of Australia's Top 20 Tech Companies, announced two investment rounds of $5 million from MAM and $11 million from Flinders Ports, added multiple iconic brands as customers such as Arnott's and Asahi, and published The Rise of Artificial Intelligence and moved the company's head office into the Complexica Building.
A strong flow of capital into dedicated pre-IPO funds will keep the initial public offers flowing in 2022, while private capital is also increasingly on the hunt for exposure to the transition to a low carbon economy, John Kain, the managing director of mid-tier M&A firm Kain Lawyers says. Mr Kain, whose firm last year advised on deals including Archer Capital’s sale of V8 Supercars and Silk Laser’s $52m acquisition of Australian Skin Clinics, said the special purpose funds, which invested in private companies looking to list on the ASX in the short to medium term, had been growing in popularity.
Microequities Asset Management also in August launched its “Private to Beyond the IPO Fund” which is targeting 15-25 per cent returns. That fund invested $5m in Adelaide artificial intelligence company Complexica in mid-2021, following up with another $3m in December.
Microequities Asset Management has doubled down on its investment in supply and demand optimisation technology platform Complexica, backing the business in an $11 million round led by Flinders Port Holdings.The latest funding takes Complexica’s total to $16 million since August. The company, which counts the likes of Arnott’s Group, Metcash, Pfizer, DuluxGroup, Pernod Ricard and Lion as customers, will use the funds for software development, centred on the next generation of software for ports globally.
Complexica Pty Ltd, a leading provider of Artificial Intelligence software for supply & demand optimisation, announced today that Flinders Port Holdings (FPH) has made a $5 million investment into the copany, as part of an overall $11 million equity round which included $3 million from existing investor and well-known fund manager, Microequities Asset Management (ASX:MAM). This round brings the total investment to $16 million since August 2021.
“This investment and collaboration with FPH will also enable Complexica to pursue development of next-generation software applications for ports globally, which will be AI and Machine Learning (ML) enabled, cloud-based, and based on Internet of Things (IoT) and Industry 4.0 concepts, said Matt Michalewicz, CEO of Complexica. “A new Ports & Logistics Division will also be established within Complexica, with a dedicated development and product team, as well as its own go-to-market strategy that will be readily available and executed globally.”
Complexica Pty Ltd, a leading provider of Artificial Intelligence software for supply & demand optimisation, announced today that it has been named a finalist for the ACS Digital Disruptors Awards in the ICT Service Transformation for the Digital Consumer (Corporate) category. These annual awards celebrate outstanding tech talent and recognise the innovators, disruptors, leaders and emerging professionals who are making a difference in the Australian industry.