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Haircare Group Goes Live with Complexica's Mobile CRM

20 February 2024

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales, marketing, and supply chain activities, announced today that Haircare Group has gone live with the mobile version of Complexica's CRM tool. The system is powered by Larry, the Digital Analyst®, and provides sales, telesales, technicians and customer service staff with advanced capabilities for intelligent quoting and order processing.

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BGC Fibre Cement Goes Live with Complexica’s Customer Opportunity Profiler (COP) Software

29 January 2024

Complexica, a leading provider of Artificial Intelligence software for optimising sales, marketing, and supply chain activities, has announced that BGC Fibre Cement, a business unit of one of Australia's largest vertically-integrated construction material companies, has gone live with Complexica’s Customer Opportunity Profiler (COP) software. The software is used for optimising BGC Fibre Cement sales force activities, as well as customer relationships and interactions.

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Buckeridge Group of Companies (BGC) Fibre Cement Selects Complexica for Sales Optimisation

2 May 2023

Complexica, a leading provider of Artificial Intelligence software for optimising sales, marketing, and supply chain activities, has announced that BGC, one of Australia's largest vertically-integrated, construction material businesses, has selected Complexica’s Sales Accelerator and Multiplier (SAM) & CRM software. The goal of the software deployment will be to optimise BGC’s sales force activities, as well as customer relationships and interactions.

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Treasury Wine Estates Selects Complexica's Artificial Intelligence Software for Optimising Sales Territories and Resource Distribution

20 April 2018

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales & marketing decisions, announced today that it has signed a contract with Treasury Wine Estates for the deployment of its What-if Simulator & Optimiser, powered by Complexica’s award-winning Artificial Intelligence platform, Larry, the Digital Analyst®. The software will allow Treasury Wine Estates to answer complex “what-if” questions related to sales territory mapping, resource distribution, logistical journey plans, call frequency, and service level agreements, as well as optimise for various KPIs and objectives.

“Complexica will allow Treasure Wine Estates to modernise its process of conducting customer service related analysis, to a software application that can answer complex questions and optimise for various KPIs at the press of a button,” said Justin Pipito, CFO – ANZ at Treasury Wine Estates. “We have found that answering complex “what-if” questions is a challenging and time-consuming endeavour, and we believe Complexica’s What-if Simulator & Optimiser can provide us with a platform for scenario analysis that will improve our decision-making in the future.”

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