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Haircare Group Goes Live with Complexica's Mobile CRM

20 February 2024

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales, marketing, and supply chain activities, announced today that Haircare Group has gone live with the mobile version of Complexica's CRM tool. The system is powered by Larry, the Digital Analyst®, and provides sales, telesales, technicians and customer service staff with advanced capabilities for intelligent quoting and order processing.

The iOS application is a Sales Enablement tool specifically designed for in-field sales reps and technicians, to enable quick access to customer data to streamline each sales call. The app optimises the call planning process by managing activities and opportunities leading to increased sales rep productivity, allowing the sales team to see more customers each day on an easy to use platform.

“Haircare Group and Complexica have a long-standing relationship spanning over 7 years. We support the commitment of Haircare Group to innovation and operational excellence and look forward to continued success and exploration of new opportunities together”, said Michael Costa, Complexica’s MD, Sales Enablement and Supply Chain.

"The mobile app empowers our sales team to access critical customer data instantly, transforming each sales call into a more informed and efficient interaction. This means increased productivity for the sales team, allowing them to engage with more customers each day. We are already getting raving reviews from the sales team saying the app is a game changer making their life so much easier", said Peter Robinson, Chief Technology Officer Haircare Group.

Headquartered in Australia with global operations, Haircare Group is the trusted partner of the hairdressing industry and supplier of the very best total salon solutions. As the leading importer and distributor of professional brands and products, they offer a wide range to suit the needs of every salon professional. With an unparalleled level of service, innovation, experience and expertise, Haircare Group creates a real sense of family and partnership. For more information about Haircare Group, please visit: thehaircaregroup.com

Topics: Sales Automation, sales optimisation, sales force automation, sales call planning

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