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Haircare Australia Goes Live With Complexica's Order Management System, Powered by Larry, the Digital Analyst®

8 November 2017

Complexica Pty Ltd, a leading provider of Artificial Intelligence software for optimising sales and marketing activities, announced today that Haircare Australia has gone live with Complexica's Order Management System (OMS) for in-field sales reps and customer service staff. Complexica’s Order Management System (OMS) is powered by Larry, the Digital Analyst®, and provides sales, telesales, and customer service staff with advanced capabilities for intelligent quoting, order processing, and guided selling. Haircare Australia will go live with Complexica's "Touchless" CRM in February 2018, followed by Complexica's Customer Opportunity Profiler (COP) later in the year.


“After evaluating a number of software systems available in the marketplace, we ultimately selected Complexica as our vendor of choice for sales force automation and CRM,” said Nick Carr, CEO of Haircare Australia. “Given the large SKU range we carry and very long tail of customers we serve, Complexica’s applications are best suited to deal with this inherent complexity without burdening our staff with endless data entry, so they can focus on what they do best – providing maximum value and service to our customers.”

Headquartered in Australia but with global operations, Haircare Australia is a distributor of professional hair care products, salon supplies, and hairdressing equipment. The company services more than 10,000 customers with a product range of almost 20,000 SKUs. For more information about Haircare Australia, please visit: www.haircareaust.com

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